The certification of a product will open doors to a market of millions of consumers willing to spend more and whose needs are met by the Kosher label.
There are more than 600,000 kosher certified products worldwide and more than 3,000 products are certified annually.
Approximately 70% of the ingredients used in food processing and 45% of processed foods comply with regulations but are not Kosher certified.
In addition, many food processing companies use Kosher certified ingredients or create products without the Kosher benefit or Kosher Seal and potential market demand.
In other words, for many producers, the Kosher certification is an unrecognized gain, a competitive advantage in the market.
“Geting a Kosher certification is a clever way for a company to a win market with minimal investment”.
The New York Times